Consumer Protection Law for Advertising Damage Based on the Value of Justice in Indonesia

Advertising is a means to offer product or goods made attractive and influencing consumers based on norms in accordance with the Consumer Protection Act, but practice, advertisements are often found that detrimental misleading consumers. The responsibility of state providing legal protection non-negotiable obligation. existence justice Pancasila which conceptualized into principles condition sine quanon, because it contains moral ethical values direct formation laws meet philosophical, sociological juridical value.